Archive for Free Tools
Locked Out Of Your PC?
Posted by: | CommentsI had a memorable experience yesterday. A friend was locked out of their PC. Sounds implausible at first, but she generally uses a MAC and had not used this PC computer in a while…Hence, She forgot the password.
The problem! How do you get into the computer to change the password when you have to get into the computer to change the password…you see the problem!
You can guess my initial reaction, but I Goggled this problem. WOW, the number of searches for this issue was astonishing. This must happen to 100′s of people every day.
I found a number of paid solutions. Many of them required access the Administrators password. Now, if we could have gotten to the Administrator’s level, couldn’t we just fix the problem without assistance? I still haven’t figured that one out.
Eventually, I found Ophcrack and we were able to recover the Password for free.
I took this lesson to heart and downloaded a copy onto a CD for myself and put it in a safe place should I ever need it. I suggest you do the same.
History of Branding
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While discussing this topic, I found a fun video online that explores the evolution of some very famous brands. Credit goes to http://garmahis.com.
He took some famous logos and made a morphing video so that you can get a look how Apple, Adidas, Google, Mazda, Walmart, Adobe, Microsoft, Nokia logos have changed since their first logo appeared.
Did you know that Apple’s original logo was Isaac Newton under an apple tree? Or that Nokia’s original logo was a fish (a scary looking one at that)? Evolution of Brands
Enjoy this look at the origin of these famous logos and how they evolved over time.
I recently heard that Pepsi spend $1.4 Million updating the look of their logo. Not bad money for changing the style and colors on a beach ball. Must have been important!
Question. Do you have a brand? Does it need some updating? Does it give a clear and memorable message?
More importantly, if you don’t have a clear brand and logo, perhaps it is time to consider investing some time and money in this most important 1st impression. You may want to consider our 5 step process to discovering a memorable brand with “stickiness” for your online (or Offline) business model.
